It's not to late to set your PR goals for 2010. Now, the trick to making New Year’s resolutions is to make ones that can be easily kept. There are no rules that say to make challenging resolutions, but if you can’t carry on with the resolutions there’s a good possibility you might end up feeling like a failure.
Instead, make practical resolutions, that way you’ll feel better about yourself and can give yourself a pat on the back for actually going through with it. Here are some promising PR New Year’s Resolutions that anyone can make.
1. Stay on top of the “Big 3”
Social media sites are for everyone. It’s fine if you only have one account out of the “big 3” social media sites -- Facebook, Twitter, LinkedIn -- but it would great to open an account with the other two as well. They differ in functions, but they all serve one purpose and that is to help people connect. Plus, it’s a great marketing tool. Promote yourself, your business, your product for free. Make an effort to tweet every now and then to let others know what you’ve been up to. Another key to remember is to keep your sites updated. No one wants to see an outdated site. After all, you want good PR.
2. Keep In Touch
This may be the most important resolution of all. It’s important to keep in touch with the people around you or even the newer ones you meet. It’s very unsettling when you’ve lost touch with people. If you’re not a phone person, take advantage of the email. It’s a great way to stay in the loop with people. You never know when you might need their help, or they might even need your help for something.
3. PR Strategies
Although there are Countless PR strategies, only a handful of them actually work. Make it a resolution to find a strategy that really works for you. Maybe get to really know a journalist. Have that person be on your side and that could be an instant ticket to your way in to media success.
4. Sharing Is Caring
What you do to others will be done unto you. There’s nothing more gratifying then helping each other out. Make it an effort to share at least one tip or knowledge with your peers. They’ll be sure to return the favor.
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